← Back to context

Comment by Overtonwindow

9 years ago

That's a very astute point and speaks to the concept of grassroots advocacy (my specialty) and multiplying one voice into many on an issue. A problem arises, however, in that increasing voice through technology for political means is in a constant battle with government systems designed to minimize that voice. Like spammers versus spam filters.

For example: When I worked in a congressional office back in 2005 we used a system called IQ to log, process, and respond to all of our mail. Emails that came in that were the same were reduced to a single message. We never saw the 4,000 individual emails, only one with a counter. The system then would parse that out and show us how many were actually in our congressional district. Often it was between 1 and 2 percent. Thus we had the option to ignore that issue because it was only 1-2% of those who "mattered".

Newer systems do this so much better, and really block out those apps and the technology. The spam filters are incredible. So now the tactic is to go hyper local, recruit local, and use a lobbyist to leverage those local numbers. "Hi I'm a lobbyist, and on behalf of 300 of your constituents and eleven companies in your district, I'm here to talk about something important...."