← Back to context

Comment by idunno246

9 years ago

It's indirect. Lyft sets a max price of $0.05 for an ad placement, so uber has to set $0.06 to ensure that they get the ad and lyft doesnt.

What's with everyone chipping in knowledge of things they have no clue about? In your scenario, Google would just put the Lyft ad below the Uber ad in the search results, not make it invisible.