Comment by zamalek

Hardware acceleration for encoding is also pretty important. Entry-level game streamers need it (Twitch recently proved that this isn't a negligible market[1]). Playing back AV1 on a phone implies receiving it - which means that users need to store their videos to AV1 directly.

[1]: https://www.forbes.com/sites/insertcoin/2018/04/07/ninjas-ne...