Comment by reverend_gonzo

> But if hedge funds are trading on it, they need very low latencies?

Not quite. Hedge funds aren't trading real time on this data. They use this data to essentially figure out how a business is doing before they announce that information. Essentially, if x% of our data went to Chipotle in 2016 and y% went in 2017, and y >> x, then we expect Chipotle's earnings to be higher.