Funny how for a while (back in the days) URLs in the offline world had "http://" before the "www", when (IMO) "www" and ".com" at the end would have been enough to tell people that it's a website URL, and modern browsers of the day were clever enough anyway to be able to load URLs entered without the protocol. Tragically nowadays marketers have replaced the URL with (facebook logo)/(their page URL on Facebook), or just "Search for $keyword", knowing they've done enough SEO work (or paid Google/Bing enough?) to make that $keyword the 1st search/ad result.
Funny how for a while (back in the days) URLs in the offline world had "http://" before the "www", when (IMO) "www" and ".com" at the end would have been enough to tell people that it's a website URL, and modern browsers of the day were clever enough anyway to be able to load URLs entered without the protocol. Tragically nowadays marketers have replaced the URL with (facebook logo)/(their page URL on Facebook), or just "Search for $keyword", knowing they've done enough SEO work (or paid Google/Bing enough?) to make that $keyword the 1st search/ad result.
Which returns full circle to "AOL keywords"...