Comment by coldpie

I canceled my Prime ages ago, and have pretty much entirely stopped ordering from Amazon. It's impossible to navigate their storefront to find the legit items, and then you hear stories like these where even the legit items are fraudulent. I just can't be bothered. Mostly I buy locally these days, or buy direct from book publishers and electronics manufacturers (or even more often, simply not buy). I've switched to using eBay for one-off items that are hard to find locally. eBay's system was designed from the beginning to make fraud easier to detect.

WRT Prime specifically, it's kind of a self-feeding problem. As Amazon's reputation tanks, you stop buying things, which makes Prime's value also tank.