Comment by dmix

So many companies think they can pull a fast one and ignore/downplay mistakes with PR speak which is so stupid in 2019.

Information can’t be controlled, people aren’t stupid, and honesty goes a lot further to regain respect and patience... than some bullshit positive spin.

Sadly entrepreneurs and the business community cares more about pushing persuasion and clever tactics than merely being human and honest to your customers.

So agreed the iterative approach is excellent and dedication after getting panned in reviews is rare and should be encouraged... but their communication? Not so much.