Comment by Alex3917

> When founders and teams pursue something without product market fit

How do you know if you have product market fit until you pursue something though? The standard advice on this is completely contradictory:

E.g. on the one hand, you have the advice that adding more features will never result in product market fit, because most of the features will be too far down the funnel to move the needle and they won't ever solve whatever the core problem that's making the thing not successful in the first place.

On the other hand, you have the advice that you shouldn't pursue growth until you have good retention, which basically implies that you should keep working on the product almost indefinitely even without product market fit.