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Comment by MattGaiser

6 years ago

Merit for businesses is defined by consumer acceptance and consumers love these apps.

It's because the consumer experience is so subsidized. Consumers would also love an app that sends them $1.10 for every $1.00 they spend in it.

That's equating merit with user acquisition, which is the very thing that's fueling the (hyper-)growth of unsustainable unicorns!

Perhaps because ignorance is bliss.

I recall blowback when it was uncovered that DoorDash was not providing 1:1 amount of tips to their dashers.