Comment by lonelappde
6 years ago
How can you call McDonald's predatory pricing? They have been cheap and profitable for decades.
At best you could try to argue that they make their money fleecing dumb "business owners" who pay for franchises.
6 years ago
How can you call McDonald's predatory pricing? They have been cheap and profitable for decades.
At best you could try to argue that they make their money fleecing dumb "business owners" who pay for franchises.
> How can you call McDonald's predatory pricing? They have been cheap and profitable for decades.
Their pricing and food is a gimmick, didn't that movie The Founder and the subsequent articles from various outlets pretty much lineout how Mcdonald's actual business model relies on Property Management and franchising? [1]
The food, competitively priced (questionable food costs and sources are the bigger story not told) or not is only the hook/marketing costs to get you to show up in Corporate's business model, the real money is in leasing the property and the brand name to the Local owner.
Personally speaking, I had the misfortune of eating at Mcdonalds during this COVID shutdown on more than one occasion as grocery stores were closed by the time I got off work.
And other than nostalgia for what was once a haven of my childhood, I cannot bring myself to put that stuff into my body without feeling nausea afterward. Everything is overly sweet, or salty; I remember the pickles and the fries from the happy meal being pretty decent as a kid in the 90s that went down with the Hi-C orange soda, having had one of those value-meals ($15 is hardly a value mind you) as an adult with the same items was atrocious.
1: https://medium.com/@alexcjensen/forget-burgers-mcdonalds-is-...