Comment by Melting_Harps
6 years ago
> How can you call McDonald's predatory pricing? They have been cheap and profitable for decades.
Their pricing and food is a gimmick, didn't that movie The Founder and the subsequent articles from various outlets pretty much lineout how Mcdonald's actual business model relies on Property Management and franchising? [1]
The food, competitively priced (questionable food costs and sources are the bigger story not told) or not is only the hook/marketing costs to get you to show up in Corporate's business model, the real money is in leasing the property and the brand name to the Local owner.
Personally speaking, I had the misfortune of eating at Mcdonalds during this COVID shutdown on more than one occasion as grocery stores were closed by the time I got off work.
And other than nostalgia for what was once a haven of my childhood, I cannot bring myself to put that stuff into my body without feeling nausea afterward. Everything is overly sweet, or salty; I remember the pickles and the fries from the happy meal being pretty decent as a kid in the 90s that went down with the Hi-C orange soda, having had one of those value-meals ($15 is hardly a value mind you) as an adult with the same items was atrocious.
1: https://medium.com/@alexcjensen/forget-burgers-mcdonalds-is-...
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