Comment by tomstuart
5 years ago
The problem is with the centralisation and aggregation of that knowledge. It’s not (necessarily) bad that the site owner knows you’ve visited their site, it’s bad that Google knows all of the sites you’ve visited.
5 years ago
The problem is with the centralisation and aggregation of that knowledge. It’s not (necessarily) bad that the site owner knows you’ve visited their site, it’s bad that Google knows all of the sites you’ve visited.
That's a fair point.
While I am not as concerned about big tech's data siloing as some, I can see why it's worrying.
Unfortunately, not only is GA the best totally free analytics solution that any marketeer will know how to use, many ad blockers nuke ALL analytics scripts, even if they have nothing to do with google.
> many ad blockers nuke ALL analytics scripts, even if they have nothing to do with google
That's because you don't need analytics scripts to see if people visiit your site - you have the original page request for that. Analytics script collect additional information beyond that, which users that block them have deemed to be not acceptable.