Comment by teeray
4 years ago
That engineer should absolutely point out that despite the mistake, he just created the most engaging newsletter email ever in defiance of modern marketing practices. The real cosmic brain strategy is to run with this somehow and turn it into something like those guerrilla marketing campaigns.
It's a promo for the new season of Silicon Valley.
that’s correct.
happened to me as well, we send out newsletter to a b2b ecom site with all links to staging, behind htacess of course: so no tracking pixels, no images etc.
some complaints, lots of „hey you did something wrong - even more of „i can’t open it please send again“ — and it was the best week in terms of sales ever.
It’s number two trending so it sure worked!
The Accidental Integration Test on Purpose. Larry David would be proud.
That’s honestly what I thought it was at first!