Comment by indigochill

> People were willing to pay for content with a better Ux.

If I may run with this in an irrelevant tangent for a moment, I actually feel like Netflix's UX (on their PC client) is worse (in some ways) than pirate streaming sites I've seen. The main pain point for me is that Netflix tries to optimize for engagement and in so doing, conceals a massive back catalogue of things I'll never see they have unless I try to go looking for them.

By contrast, some easily found pirate streaming sites simply have a running list of whatever new content they've acquired regardless of popularity/advertising budget/etc. When I just want to watch _something_, seeing new stuff pretty much constantly is actually a bonus even if it's not always as polished as the top stuff that sticks to the top of Netflix's recommendations for months at a time. Also, pirate sites benefit from not observing the publisher-enforced balkanization of content across Netflix/Amazon/HBO/etc.

Of course, piracy's still illegal, but my point is I think at least for a certain segment of their potential market, Netflix's UX still has room for improvement.