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Comment by josephcsible

4 years ago

Why do you say "(and Facebook)"? Even if Facebook were this ban-happy, a lifetime ban from them is way, way less disruptive to most people's lives than a lifetime ban from Google is.

I realise this is an edge case, but if you don't have an FB account but you set one up to create a page for your business and set up ads for it etc, it'll likely get shut down very quickly by FB's algorithms. So basically if you are a non-FB user you cannot use FB ads.

I personally dislike FB. I don’t have a FB/Instagram/Whatsapp account and would hate creating one just to run ads.

Unfortunately I feel like 90%+ of my target audience uses Google for search and at least one of FBs properties. It’s hard not to want to advertise on those platforms.