Comment by johannes1234321

They are rarely seen, as many consumers don't identify them as domains. People understand the meaning of "example.com" in an ad or something. Thus companies are reluctant to put their primary site to not established TLDs.

Companies also always "need" the .com (and country, TLD) as people will always try companyname.com.

New TLDs work for some people's blogs, some places with more technical audience or specific marketing campaigns.