Comment by blobbers

I had a lot of trouble finding "the right" air purifier. Who knows if its even the right one. I found wirecutter (and the like) to have a bit of a feel of a fake affiliate marketing website.

My take is: people currently trust their friends, and they trust influencers. They don't really trust "experts", or scientists.

What are thoughts on a social network that was simply product endorsements from your social network. You can add influencers & friends and list the products you use.

Yeah if influencers want to shill a product, that's up to them and you. If you trust them, then you trust what they shill. But if you want to see Kara Swisher uses a IQ Air or an Ikea product, you can trust them.

Thoughts?