Comment by theptip

Exactly. It’s noteworthy because it underscores just how uncompetitive the ISPs in the US are. That a small shop can completely eviscerate them on quality and price shows that they just aren’t trying. (Look at ISPs in any developed country and our networks are embarrassing in comparison.)

It’s frustrating because the playbook for how to improve this is very clear; local loop unbundling on telephone lines, allow municipalities to offer broadband in underserved areas, and mandate sharing of poles etc. to make it easier for new entrants to compete. Of course when you can’t innovate, legislate; the ISPs lobby hard to prevent all of this consumer-centric stuff from happening.