Comment by mrtksn
2 years ago
> Twitter's business model is advertising
That's true but as I've learned here on HN, that wasn't working very well already and Twitter was just an afterthought for the large advertisers. Twitter wasn't huge money maker.
That's something that he can change, this is not something fundamental about the product.
Yeah, but he's making it even worse.
Now one might argue that Musk wants to ignore advertisers entirely and target the actual users. That could be an interesting thing to try. But when why is he naming and shaming and whining about advertisers? If he decided to change business models, then it doesn't matter whether Apple advertises.
If he's aiming to profit from the users, he's also doing it wrong by bringing back all kinds of formerly banned unsavory people. This will over time reduce the market share to the very specific audience that's in line with his preferences, and probably invite trouble from the EU.
> But when why is he naming and shaming and whining about advertisers? If he decided to change business models, then it doesn't matter whether Apple advertises.
So far he sucks at managing a community and apparently doesn't understand the business he got it. Can he get his understanding to a point where he doesn't screw up every time and gets some sizeable wins? I don't know, I think it's not impossible and I think he is trying hard. But maybe before he gets on track for success, he will need to distance himself from the alt-right folks because as I see it they have completely different agenda and it's not their money and reputation on the line so they fight their ridiculous culture wars in their fantasy world and if Musk keeps feeding himself from these people He won't get real signals, real feedback and won't be able to correct course.
I highly doubt it. He's drastically overpaid for Twitter, to the point that it ever being profitable dubious.
Twitter is also not really that important. He's paid way too much for something that on the user side is unimpressive tech, and that is only valuable because of its inertia, and that's by no means guaranteed.
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