Comment by threeseed

The thing is that Twitter 1.0 had the exact same ideas. Every one of them that Musk has thought of to date.

They simply were too slow in implementing them. Some of them eg. payments are due to all of the regulatory challenges that Twitter faces as a top tier social network. Others are just incompetence eg. not doing more with Vine.

They needed a better executor. Problem is Musk immediately fired everyone. And has constantly underestimated the complexity of the system. So bit hard to see how they were ever going to do better as Twitter 2.0.