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Comment by ehsankia

2 years ago

Right, Twitter is absolutely nothing like SpaceX or Tesla. Twitter's problems aren't engineering issues, they're political and related to moderation. Content moderation is one of the hardest problems current which no company has managed to solve. Especially when you have the user-creator-advertiser triangle. It was clear from the very start Elon has no clue what he was walking into.

My impression were that Twitter’s problems included:

1. Not having that much revenue

2. Being expensive to run

Firing a bunch of people probably helped with #2. But there are definitely engineering problems in there too. For #1, there was the whole verified checks thing but I think that’s not going to bring in anywhere near as much money as ads did. Seems one good thing to do there is not upset advertisers. Currently advertisers seem upset. An alternative would be allowing more advertisers, eg gambling ads are quite lucrative.

The whole censorship/hellsite stuff doesn’t strike me as such an immediate problem – I think Twitter could have done ok for a while with the previous moderation policy changing at the previous rate. Though figuring out better things to do there would probably be necessary in the long term and something a private company might better be able to do, eg figuring out how to focus on the long-term interests of users rather than numbers that shareholders think are important.

But maybe I’m totally wrong and if Elon wasn’t seen to be doing things about censorship the whole thing would fall apart?

  • > 1. Not having that much revenue

    Twitter had $5 billion in revenue in 2021. Its issue was profitability, not revenue.

TikTok seems to have managed it well. Well, except from being chinese-owned.

  • TikTok is a complete black box, no one has any idea how any of it works, so it's easier to pretend everything is fine if no one knows what's happening. They could be over-moderating and erring on the side of having more false negatives, and no one would know.

    Also, I wouldn't really say so, there are plenty of stories about the algorithm serving harmful content to kids. But again since each person has a different FYP, it's hard to tell. Just because you don't fall into a bad rabbit hole doesn't mean some kid out there won't.

    • My theory that TikTok is being run by hordes of poor Chinese people, handpicking and catering most feeds by hand

  • Not sure what makes a big tech company great being totally American controlled. If TikTok is managed well it could be the same with Twitter.

twitter's biggest issue are bots, and that's an engineering issue.

the politics are just noise.