It's just getting started. We're on the verge of seeing the first few billionaire influencers emerge. That will definitely turn heads and drive more money towards that direction. We're also seeing the rise of the children of tech money (I forgot the name to reference this group of people), but they're going to be heavy on influencer lifecycles too.
I disagree. Peak influencer moment was the billionaire status of folks like Kanye, Kardashians, Kylie Jenner, etc. If anything is to be seen from the past year, it's that they're just as vulnerable to the machinations of the mainstream as any one. Moreover, most of their wealth is pure paper - not even publicly traded. With a sure trimming of private valuations, they will definitely be hurt (although their lifestyle won't, but I doubt they are that stupid to showcase their lives during an actual recession year when it happens).
Tldr:- Influencers are correlated to the markets. Market valuations fall, Influencers get hurt.
It's just getting started. We're on the verge of seeing the first few billionaire influencers emerge. That will definitely turn heads and drive more money towards that direction. We're also seeing the rise of the children of tech money (I forgot the name to reference this group of people), but they're going to be heavy on influencer lifecycles too.
"influencer" is like Tech.
Kylie isn't a billionaire because she's an "influencer" - she's a billionaire because she runs a traditional business.
Just like Meta isn't a "tech" company - it's a traditional media / advertising company with a slightly different model.
I disagree. Peak influencer moment was the billionaire status of folks like Kanye, Kardashians, Kylie Jenner, etc. If anything is to be seen from the past year, it's that they're just as vulnerable to the machinations of the mainstream as any one. Moreover, most of their wealth is pure paper - not even publicly traded. With a sure trimming of private valuations, they will definitely be hurt (although their lifestyle won't, but I doubt they are that stupid to showcase their lives during an actual recession year when it happens).
Tldr:- Influencers are correlated to the markets. Market valuations fall, Influencers get hurt.
I should have been more specific. When I said influencers, I was referring to YouTubers, Tiktokers, etc...
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