Comment by gary_0
3 years ago
> It’s a professional tool
That you use to look at family photos, use iPhone apps in a giant window, watch movies, and play with VR Mickey Mouse? The presentation seemed to lean more towards the consumer than industry applications.
They did but that mostly seemed silly to me. Multiple monitors was the main thing that jumped out as an actual good use case. They need to market all aspects of it but they’ve named it “pro” for a reason and I feel like there was a lot of focus out on productivity uses (conference calls, browsing, multiple displays, 3D Models).
Apple's "Pro" naming is somewhat a random. Here's my ranking of Pro-ness.
Mac Pro >= Pro Display XDR >= ProRes >= Logic Pro > FinalCut Pro > Vision Pro >= MacBook Pro >= iPad Pro > iPhone Pro >>> AirPods Pro
Marketed to the general public but will be used by pros.
The goal is excitement and investment in the app ecosystem so, when they figure out the form factor, the cheaper/lighter/more useful future device is a bigger hit.
It acts as an infinite screen extension of your computer...
Many professionals would be thrilled to have a portable multimonitor setup that they can use from the couch, bed, airplane, train, Uber...