Comment by GuB-42
3 years ago
It absolutely requires a responsive UI, there are many studies that show that milliseconds of latency matter when it comes to engagement, and it is one of the most important criteria that Google uses for ranking. Of course Google is all about serving ads and content consumption.
TikTok success can be largely attributed to the uninterrupted flow of content it provides.
Same thing for audio and video compression, streaming is also about milliseconds, slowness breaks the experience on a subconscious level, and who knows the user may even take his eyes off the screen and get out or read a book, terrible!
OP was clearly being sarcastic, but I'm not convinced that this isn't how Microsoft et al actually see things. Latency is hard and not core to how they see the world, so might as well not invest in it. In reality, it's very important, but we're fine as long as we can ignore reality.