Comment by varispeed
2 years ago
I don't understand this. If people don't want to or need to buy anything and they don't want to see ads, because this is pure simply a distraction and won't sway them into buying anything, then what is the point of forcing them to watch ads?
Furthermore, I wish regulators have gone at YouTube like a ton of bricks. The ads they show are mostly from various kind of scam artists. My friend is a bit naive, but fortunately she asked me for an opinion whether she should invest her savings into the programme offered by one of "gurus" advertising on YT. She even gone on a few of their webinars and became as you would say, brainwashed. The kind of way you see in a cult. Fortunately there was still some worry running around her and she asked me to check before transferring £20k. You can't imagine how much effort it took to tell here these guys are fraudsters. Now she is onto another scheme and now she tells me that I just don't want her to invest the money, because I think everyone is a fraudster and these are the good guys! Then she showed me testimonials from apparent "clients" how they got rich. One person looked familiar and I actually found them on Cameo. She tried to say maybe this is just that person's side gig etc. and she does not talk to me.
I really really hope someone or some organisation get to the bottom of this kind of harmful and dangerous content.
YouTube is a scammers paradise and YouTube wants more people to fall for these things.
The point of forcing ads onto users who don't want to see them and won't buy anything from them, is that the advertisers will still pay Google. In the long run, their CTR will suffer, but it will be consistent across advertisers. If they're paying per click then nobody loses except the user, who Google is betting actually will click on some ads (meaning they're basically engaging in psychological warfare, or at least rewarding the advertisers who do). And if they're paying per impression, then advertisers will see conversions go down in the long run, but Google might think the increased volume will make up for it.
> I don't understand this. If people don't want to or need to buy anything and they don't want to see ads, because this is pure simply a distraction and won't sway them into buying anything, then what is the point of forcing them to watch ads?
Age-old question. It's not that simple. Those ads have an effect on you whether you "want to or need to buy anything" or not.