Comment by onion2k
2 years ago
None of that matters. They'll still make heaps of profit long into the future unless someone beats them in Search or Ads.
AI is a threat there, but it'd require an AI company to transform the culture of Internet use to stop people 'Googling', and that will require two things: something significantly better than Google Search that's worth switching to, and a company that is willing to reject whatever offer Google makes to buy it. Neither is very likely.
I would love to see internal data on volume of search at google. Depending on the interpretation of them chatGPT can meet both of your requirements. Personally, I still search instead of chatGPT mostly, but I have seen other users chatGPT more and more.
Also "interesting" to see the if results being SEO spam generated using AI will keep seo search viable.