Comment by paulgb
1 year ago
He also said that the company was massively underreporting how much of its traffic was bots. That sort of thing can spook an advertiser!
1 year ago
He also said that the company was massively underreporting how much of its traffic was bots. That sort of thing can spook an advertiser!
He said this to get out of the Twitter deal. But his objection was denied. So this likely isn't the reason advertisers pulled out.