Comment by astura

What sort of "reputational risk" do you think they are taking on?

Data sharing with third parties is ubiquitous in almost all industries. Every single company that deals with financial products reports account information to third parties (Experian, Equifax, TransUnion, Early Warning Services, ChexSystems). If you return an item at a retail store it gets reported to fraud alert databases. Most medium to large employers report the contents of the paychecks of their employees to The Work Number. Insurance claims are reported to LexisNexis. Oil change companies report milage to CarFax, which insurance companies use to look up if you're reporting accurate mileage.

Data reporting and sharing is ubiquitous; it's standard operating procedure. Having a few "privacy nerds" complain about it on the Internet is not risking their reputation.