Comment by makeitdouble

How much does Apple's privacy restrictions affect a company the size of Meta ?

Sure, there was the direct commercial impact the moment the changes were implemented. But Meta is still doing the same business, it still keeps track of a tremendous amount of user data, and it's revenue is back to where it was before Apple's changes.

Same for Google or Reddit, they are in a position where Apple limiting their tracking range seem to have little to no impact on their whole business.

I still think some limitation is better than none, but it also doesn't look like a huge deal for any of them. At least not enough to force all users to go through sideloading just to get that extra bit of data.