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Comment by ajdude

2 years ago

And this is why many small businesses in my area don't accept American Express cards full stop. Some don't even accept Discover.

Here in Europe I see AE accepted only for digital goods, high margin stuff or international (read American)chains

  • American Express has really targeted the French market, there are all sorts of small stores (like bakeries, pharmacies (not American pharmacies - only medicine and very closely related stuff like creams and diapers) and similar size) with proud "Amex accepted here" signs. There was even an Amex program a few years back giving 5euros back on transactions of more than 20 euros in small shops like that.

I thought(maybe ignorantly) that a lot of merchants didn’t like Amex because it was so easy for customers to dispute transactions.

  • Ironically this may have been true at one time but Amex is now one of the best card providers to deal with as a merchant as they have a very clear and transparent dispute and then appeals process. Visa/Chase seem to be impossible to win.

  • This wouldn't surprise me, given that Amex does have a consumer reputation for being very friendly for disputes. That factors in two ways: a successful dispute means that the merchant is completely out that money, and every dispute also costs something like $25 to handle regardless of whether the merchant ultimately wins or loses.

    • It's much easier just to model this as an additional merchant "fee." If a card tends to dump fraud liability onto the merchant (and here we're talking about fraud that the merchant really isn't in a position to prevent, but the card issuer/network might be) then this simply increases the cost born by the merchant who accepts the card. Of course it's extremely difficult to estimate these costs, which is probably a desirable feature for card issuers/networks, since lack of price transparency is usually helpful if one wishes to overcharge for things.

This is interestingly regional: in the part of NJ where I live, every small business has an Amex "shop local" sticker on their front window

  • Used to be every year, Amex in Canada would run a "Shop Local" promo where you'd get $5 back on a transaction over $10 at smaller places x5 in a month, and let you look up who's a part of the program on a map.

    Then you'd visit a lot of them and they'd claim to not accept Amex!