Comment by foobarian
7 months ago
On the other hand, I see it as evidence that adtech is not in control of the company. Public companies or companies beholden to ad money would never be able to get away with a stunt like that. Can you imagine Meta sending each of their users a T-shirt? At > $40 RPU they could afford it.
The (publicly listed) bank I'm a customer of sent me a pair of oven mitts during the 2008 financial crisis, with an accompanying note that I'd paraphrase as "there have been rumors about our financial stability, and to show how untrue they are we're sending a gift to our customers".
It remains the worst customer retention pitch I've ever seen.
> Can you imagine Meta sending each of their users a T-shirt?
If they thought it'd help, absolutely. Facebook has a long history of doling out swag; I've got a free Oculus sitting downstairs.