Comment by DeusExMachina
5 days ago
They could sell a lot of the data that Google now gets for free and uses for its ranking algorithms, like Clickstream sells data to SEO tools like AHrefs and SemRush.
5 days ago
They could sell a lot of the data that Google now gets for free and uses for its ranking algorithms, like Clickstream sells data to SEO tools like AHrefs and SemRush.
Google doesn't use Chrome data for Ads or Search. They're not allowed to based on the TOS, and also they have government regulators watching carefully to make sure they don't make a mistake like that.
A data leak from earlier this year suggested that they do, although there is no definitive proof.
https://www.theverge.com/2024/5/31/24167119/google-search-al...
The regulators in question are pushing for divestiture of Chrome because they don’t believe that the current structure prevents using Chrome data, so it seems that Google did “make a mistake like that”.
And what legal enforcement of the TOS is there? None. And what are the consequences of Google ignoring their own TOS? None.
We have actual Google documentation leaked that proves you wrong and that they absolutely do use Chrome data for ads. Catch up please.