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Comment by staticman2

16 days ago

The only reason social media is popular is Americans are too lazy to find stuff on the open web. They'd prefer the lazier option of the single web site deciding for them what to see and think about.

There's zero chance most will put in effort to access TikTok.

Exactly. There was a blog post a couple years ago called “The Tyranny of the marginal user” that states this principle succinctly. If it’s anymore effort than a thumb swipe, you’re losing users in a hurry.