Why would 2FA cause lose sales? One would imagine it’s because people are being auto charged for shit they don’t want but haven’t noticed or forgot to cancel.
in europe 2fa is mandatory for all (or almost all) online purchases, especially first time purchase from a merchant when your card hasn't been authorized. Sites using stripes' link get away with no 2fa most of the time, but not all the time.
Make it mandatory on visa/mastercards level, and you won't loose much sales, as all transactions would require it and people will have to 2fa everywhere.
Because it just doesn't work with shocking frequency.
Maybe 10% of the time I make a purchase online, it shows me a screen where it says it's waiting for my bank to verify, I'll have to input a code or accept a notification or something.
A solid half the time it fails. Either the site decides the transaction was rejected before I even get a chance to respond (within seconds), or I just don't get any notification or code or anything, or I do authorize it and it still gets rejected.
Why would 2FA cause lose sales? One would imagine it’s because people are being auto charged for shit they don’t want but haven’t noticed or forgot to cancel.
Because it's more work? Also 2fa often fails for the rightful card owner. And Cloudflare overzealous "security" is one of the reasons for failure.
in europe 2fa is mandatory for all (or almost all) online purchases, especially first time purchase from a merchant when your card hasn't been authorized. Sites using stripes' link get away with no 2fa most of the time, but not all the time. Make it mandatory on visa/mastercards level, and you won't loose much sales, as all transactions would require it and people will have to 2fa everywhere.
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Because it just doesn't work with shocking frequency.
Maybe 10% of the time I make a purchase online, it shows me a screen where it says it's waiting for my bank to verify, I'll have to input a code or accept a notification or something.
A solid half the time it fails. Either the site decides the transaction was rejected before I even get a chance to respond (within seconds), or I just don't get any notification or code or anything, or I do authorize it and it still gets rejected.
idk here in India, we have 2FA for everything. I would say it very rarely fails, speaking from personal experience.
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