Comment by thewebguyd

> More importantly, apple has customers in the UK. The business from captured apple users is more valuable than apple's privacy reputation.

Is it though? I wonder how much of Apple's revenue is from the UK, probably around 5-6%? Apple isn't exactly as popular in the rest of the world as they are in the US.

Would damaging their privacy reputation globally be more valuable than the UK market? I honestly don't know, but my hunch says no - they are likely to want to keep their reputation and dump the UK market. I think more likely is Apple is going to be able to get the UK to cave in. Apple is extremely competent with PR, and would be able to spin any kind of pull-out or degraded service in the UK as the government's choice and fault, to the ire of UK citizens.