Comment by lazide

It goes in cycles, often depending on the business focus at the time.

Right now (and back then), primary focus was on cost. Got to juice those margins somehow, and it isn’t going to happen by opening new markets (probably!).

When outsourcing is less envogue, it’s usually because there is some big growth opportunity and they are trying to get things moving as fast as possible. That tends to require higher end (but more expensive!) staff working in closer communication with management/execs.

It’s the difference between trying to improve margins on an existing product, and trying to grow the top end of a new product.