Comment by pbmonster
2 days ago
Huge market for endurance athletes. Just like heart rate and blood oxygen, blood glucose is a definitive marker whether you're going to fast or not. Having that information allows you to perform at the very edge your body is capable of performing, without ever exceeding that limit and crashing out.
There have been blood glucose sensors using needles for a long time, and many sports banned them because they are a huge advantage - but they didn't want to de-factor force every athlete to constantly prick an IV under their skin and then run around with it for hours.
Once those come in smart watches, every semi-advanced runner (and those who'd like to feel like one) will need one.
Endurance athletes are a small market and the market for endurance athletes who would benefit from a CGM is even smaller.
> every semi-advanced runner (and those who'd like to feel like one) will need one
This, however, is the truth. Every semi-advanced runner (and wannabe) knows that they need to run more, run slower on most of their runs, run fast occasionally, and eat well in order to improve their performance. But they’ll buy literally anything that might offer them an “edge” instead.
> Endurance athletes are a small market and the market for endurance athletes who would benefit from a CGM is even smaller.
It's not that small. Garmin made billions in revenue here, expanding it on the process. Most of their customers don't really need blood oxygen either, but they all have it anyway.