Comment by planb
16 days ago
Higher Prices? What is the "Price" of Instagram and Google Maps? But on the other hand, how would you put tariffs on these?
The good thing is: If the EU finds a way to tax the money flowing from advertisers to big tech, consumers would not be affected (at least not financially), because they are not the ones paying the price.
> Higher Prices? What is the "Price" of Instagram and Google Maps?
You gonna tax their real customers, the advertisers. And a 100% tax on advertisement is actually healthy for the economy and society.
The price is not for using it, but for serving ads on it. They'd increase the price for ads that target European customers.
Yes. So advertising gets more expensive when targeting EU users. The users don't care, so there wouldn't be much public backlash. And the advertisers will either cut back / relocate their ad spendings or raise their marketing budget.
That price will be paid by the customer
2 replies →
> What is the "Price" of Instagram and Google Maps?
Those are free for consumers, but Google Suite (Mail, Calendar, etc.) for enterprises definitely has a price.