← Back to context

Comment by kulahan

10 months ago

BMW offers hundreds of colors, as do (I assume) most vendors. It’s not that they aren’t offered, so much as salesmen are simply pushing everyone towards black/white/gray because those colors are least likely to turn off a consumer. Can’t find red? Well black is very common and also looks mean!

Still, I think we’re seeing a LOT more color. From the cool khaki blue Subaru color that was so popular, to the M2 BMW in baby blue, to the Audi e-tron in purple, to the corvettes and mustangs that I rarely see in monochromatic colors.