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Comment by barnabee

2 months ago

Publishing factual information in a place people expect to find it is not advertising.

Listing a house for sale on an agent’s website: not advertising.

Promoting that listing or the agent on the home page of a local news site: advertising

etc…

Some cases will be harder, all are decidable. We are talking about law not code, so there’s no need for a perfect algorithm, the legal system is designed precisely to deal with these sorts of question.

> Publishing factual information in a place people expect to find it is not advertising.

According to the definition given, if the intent is to "promote a product", and money changed hands it is.

It also meets websters definition of advertising:

> the action of calling something to the attention of the public especially by paid announcements

  • Exactly. You're paying a realtor to promote your house, including on their site, to sell it.

    Zero difference from hiring a TV channel to promote your product, on their channel, to sell it.

    Which is why trying to define advertising in a way that bans it is not simple at all.

    GP says "Publishing factual information in a place people expect to find it is not advertising."

    OK. Now the realtor adds a blog. They start publishing news about the real estate business. With listings mixed in. Congrats, you've got a newspaper with ads for homes. Are you ready to say the realtor can't publish news? Isn't that censorship?

    Also, home listings aren't "factual". They're promotional. They focus on pros and omit cons. They have photos that hide the ugly parts. They're ads for homes, period.

    • Surely there is a difference between me (private person ) selling my 1 car/house or company Y advertising their latest car model (they want to sell 1000ds).

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