Comment by vitorgrs
5 days ago
Shein biggest thing is actually AI/ML. As far I remember, what they really invested is on the service per see. Shein gather data from consumers on internet, on what's the latest trends/art, and just create clothes. And they do this like, always.
There's no "Summer" or "Winter" season clothes. They just update them continually.
> Shein biggest thing is actually AI/ML. As far I remember, what they really invested is on the service per see. Shein gather data from consumers on internet, on what's the latest trends/art, and just create clothes.
Few years ago there was a trend in online ads showing t-shirts and hoodies with "realistic" print ons of animals, optical illusions, mazes, etc. Realistic only on photos or rather renderings. Felt like some form of brainrot. It was all Chinese clone shops or outright scams. Luckily the trend is dead now.
So, the same as Temu.
Temu "produces" their own clothes, etc? I was under the impression that it was just a marketplace.
They all are. That doesn't mean they don't tell their vendors what to produce at what price. That's the business model of Chinese fast fashion after all.