Comment by tgsovlerkhgsel
10 months ago
> so their customers can obtain data about your usage
I can't prove it, but I suspect selling data is a very minor consideration in the appification of everything.
Aside from there actually being people who like that kind of thing (and them apparently being more common than people who like physical forms of self-flagellation), the main benefit of appifying everything is the opportunity to sell you "value-add services", aka sell you a subscription for the hardware you already bought.
I've been in the room when the decision was made to app-ify things. The revenue stream is 100% of the point.
The data revenue stream or the subscription revenue stream?
How much revenue can you get from knowing when someone was doing their laundry?
Both, plus the captive advertising revenue stream. If you can push ads during the laundry app, or do tie-ins where a given detergent enables some bullshit feature...
1 reply →