Comment by JohnFen
9 months ago
I wonder how valid that test is, actually. Lots of people are aware that claims of "Made in USA" often don't actually mean the thing was made in the USA in the intuitive sense of the phrase and so disregard them.
Regardless, I would fully expect that most people would be swayed by price, especially when the price differential is as large as in that test.
After so many good brand names have been hollowed out, I am extremely skeptical that “Made in America” is anything but a sticker slapped on one SKU from the same factory line.
FWIW, that would be illegal -- nontrivially so.
However that does depend on enforcement by the FTC, whose power may be dramatically weakened.
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Given that all products need to make that mark is to be assembled in the country its something that has clearly been manipulated as a marketing strategy too often now and its certainly a part of the issue.
or Guam, Puerto Rico, and American Samoa, which are technically part of the US, but aren't, say, Kansas.