Comment by shaftway
7 days ago
I always find this take amusing, because there are ads. They're just for Apple services and they do a better job of blending in.
Case in point, the largest screen in the lead image in the linked article does nothing to showcase this new UI, but it does promote Fountain of Youth, a show on Apple TV.
That's awfully pedantic, though. In practice the answer to "does it have ads" for what most people mean by that question is "no."
These are ads. How much money would Paramount+ pay to have such a “preview” shown to Apple TV users? Whatever this number is it is certainly much larger than $0. Therefore it is an ad.
No, not quite. "Content previews", not "ads". A distinction with a difference.
When you 'hover' over an app on an Apple's tvOS, the app populates that preview section with whatever content it wants. In the linked article's screenshot, the Apple TV app is being hovered over, so the 'preview' section is populated with content from Apple TV.
If the user swiped right, to hover over the Arcade app, that preview would change to show some Arcade game. Hover over Netflix, Max, Hulu, Spotify apps, and you'll get content previews from them.
So yes, they are "ads", in a hyper-literal sense, but not strictly, not facilitated by the operating system, and not in any way that matters.
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Nobody is claiming otherwise. They’re just pointing out that this isn’t what people are asking about when they ask if it has ads. You, like GGP, are being pedantic.
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