Comment by Propelloni

Person A will have the rights to their image, person B to theirs. If person A looks like person B, person B still has no say in what person A does with their image and vice versa. Seems obvious to me.

I guess you worry about stuff like person A looks like celebrity person B and sells their image for, say, frosty frootloop commercials. As long as A is not impersonating B, ie. claiming to be B, I can't see a problem. "Hi, my name is Troy McClure, you may know me for looking like Serena Williams." I guess it will be the decade of the doppelgänger agencies, like in Double Trouble ;) [1]

[1] https://www.imdb.com/title/tt0087481/?ref_=nv_sr_srsg_1_tt_8...