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Comment by TeMPOraL

8 months ago

> I really don't understand what Ad Nauseam is trying to achieve. It honestly seems like it benefits Google more than it hurts them.

Google is part of the problem, but they're neither the only ones nor best to target through bottom-up approaches.

> It directly hurts advertisers, but not enough that it would stop anyone from advertising.

You know the saying about XML - if it doesn't solve the problem, you are not using enough of it.

> there's nothing I can do as an advertiser. We can't stop advertising...

We know. The whole thing is a cancer[0], a runaway negative feedback loop. No single enlightened advertiser can do anything about it unilaterally. Which is why the pressure needs to go up until ~everyone wants change.

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[0] - https://jacek.zlydach.pl/blog/2019-07-31-ads-as-cancer.html

> Which is why the pressure needs to go up until ~everyone wants change.

I think the point made is that this adds no extra pressure.

  • The comment itself is evidence that it does, otherwise no one would even pay attention. But clearly the pressure is nowhere near sufficient.