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Comment by consumer451

3 days ago

> pretty successful

What are the metrics of success in this case? Making more money, a failure. Moving the Overton window to the very far-right, success.

I would argue that the goal is quite obviously the latter, and Musk was very open about this. Given that was the goal, his takeover of Twitter was extremely successful!

He sure claimed to also want to make money on it. With how much debt he took on, he didn't have much choice. Even with the political goal, he could have moved the overton window better by less ridiculous means. (And as I mentioned in another comment, his attempts to squirm out of the sale are evidence against it being a big master plan; for that to be a fakeout requires an unlikely level of depth.)

He also damaged one of the most valuable companies in existence. I don’t think “moving the Overton window slightly to the right in 2024,” if that’s what he did, is going to be as durable.

> I would argue that the goal is quite obviously the latter, and Musk was very open about this

I mean he sued in order to not to have to buy it. To describe this as the _goal_ rather than just him making what he considers to be the best of a bad situation feels like a reach.