Comment by camgunz

This is maybe true for 2016. In 2020 and 2024 Trump/Biden/Harris were just part of larger trends that saw Western incumbents worldwide lose their seats.

As a thought experiment, do you think X would have made the difference if Nikki Haley or Ron DeSantis were the GOP nominee? I would bet either people think X couldn't have helped enough (candidates didn't have the rizz) and ultimately they'd have lost, or they wouldn't be as toxic as Trump and wouldn't need whatever theoretical help X would provide.

Or if you like stats, Harris broadly lost on all social media platforms [0].

Years ago now I predicted Musk would burn through Twitter's attention capital and it'd become less and less relevant over time. I think that's happening: all the stats I can look up show declining users, usage, and revenue. A lot of people use X as "write only" now, or have very sporadic interactive use.

Another way of saying this is Musk bought the peak, and is running this new Nazi-friendly version as a short position against American democracy. The only way he gains attentional or financial capital from that position is if something even more illiberal happens to society and this far-right version of X is suddenly as relevant as center-left Twitter was in 2016, like Nick Fuentes becomes president or something.

[0]: https://navigatorresearch.org/2024-post-election-survey-a-ma...