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Comment by jerlam

1 day ago

My impression of these Japanese small businesses is that many are run purely as lifestyle businesses and making more money isn't the point. They're run for the owners to feel a sense of accomplishment and ownership and give something back to the community. There is no desire to close the business and go on vacation, especially if it means being very aggravated when they are opened.

This sounds like best description.

I think it is hard to explain to HN crowd whose most would like to run business to make most money possible in shortest time period and would not understand running business that just pays its bills and gets owner ramen profitable unless it is just a point on path to becoming unicorn.