Comment by MathMonkeyMan

Big scary box might as well be outright disallowing, since someone who isn't 100% sure about your software will likely be dissuaded by the warning. But if they want to install it, then they can.

My understanding of the article is that there is nothing that a user will be able to do to install your software.

> “developers [that we approve] will have the same freedom to distribute their apps directly to users through [installation] or to use any app store they prefer.”

So, less freedom.